Whitney Wolfe Herd Making Waves in Mobile Application Innovation and Grandiose Weddings

The life of Whitney Wolfe Herd could not be described as dull. The CEO and founder of Bumble has not only found herself at the forefront of networking app innovation, seated snuggly in a brand-new headquarters, but she has also found herself a newlywed.

Whitney Wolfe was married to partner Michael Herd in early September. The celebrations and ceremony were held over the course of four days on the picturesque Amalfi Coast, with the utmost style. In an array of dresses aptly described as elegant, Whitney Wolfe became Whitney Wolfe Herd.

The changed marital status has not slowed the progress of this business woman, however. Wolfe Herd has overseen huge changes at Bumble, the dating app known for giving women the initiative in connecting to potential matches. Looking to build a new headquarters for Bumble, Whitney Wolfe Herd went looking for a place isolated from the technology community. She found just that in Austin, Texas.

Bumble moved into a currently standing building and built off the present foundation. What they have created stays true to the company’s name. Natural light, bright-yellow color, and a hive of hexagons cover the interior. With a focus on creativity, the company feels confident this new headquarters will help spur them further into the innovation sphere of networking applications.

Sweeping updates haven’t been limited to HQ locales. From her graduation at Southern Methodist University to her founding and becoming CEO of Bumble, Whitney Wolfe Herd and Bumble have become big names in the realm of mobile networking apps. Most recently, changes to Bumble have seen the introduction of Bumble Bizz and Bumble BFF.

Bumble BFF is an extension of the original Bumble app for making friends, while Bumble Bizz is specifically for business networking. Both these new platforms are built upon the same principle the original Bumble was built: Empowering women to make connections. As such, women still have the initiative to open up communications with a potential business or friendship match.

With eyes to the future of Bumble, Wolfe Herd spoke at a recent celebration for Bumble Bizz. She gave a strong speech concerning supporting women, as well as raising up the next generation of young women. She also made clear her intentions: Bumble will not only continue to empower women in their various relationships, but will also work towards making sexism in the work place a distant memory through this empowerment.

For details: www.npr.org/templates/transcript/transcript.php?storyId=557437086